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University Master Degree in Political and Social Communication

Official title

Pre-enrollment open

FCRI MU ComunicacionPolitica
  • Modality
    In-person
  • Languages
    Catalan, Spanish
  • Duration
    1 academic year
  • Credits
    60
  • Date
    October 14, 2024
  • Shifts
    Late afternoon/Evening
  • Planning

    From 6 pm to 9 pm

  • Places
    25
  • Location

    Blanquerna-URL - Plaça Joan Coromines. 08001 Barcelona

  • Faculty

    School of Communication and International Relations

Who is it for?

This master degree is aimed at graduates and professionals in Communication and Social Sciences, in business, government and the third sector, who wish to specialize in the field of political marketing and public opinion management. The interconnections between social and political agents and the media play a key role in the framework of democratic societies.

alumnes a l'edifici de la FCRI

Master degree taught with the support of

La URL es posiciona com la 1a universitat d’Espanya en Periodisme i Comunicació, segons el Ranking CYD

En el rànquing d’àmbits de coneixement, que avalua les universitats públiques i privades, la URL es posiciona com la 1a universitat d’Espanya en Periodisme i Comunicació, i la 3a universitat catalana en l’àmbit de Ciències Polítiques (grau en Relacions Internacionals). Aquests dos àmbits els imparteix la Facultat de Comunicació i Relacions Internacionals Blanquerna-URL. A més, la Universitat Ramon Llull destaca per 3r any consecutiu en la dimensió d’orientació internacional, amb tots els indicadors avaluats en màxim rendiment, és a dir, per sobre de la mitjana d’universitats.

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Great scope for professional growth

The extensive experience of the School's teaching staff and their permanent contact with career reality have enabled us to constantly update the content of the course

Political communication

Strategic digital communication

Political consultancy and advisory services

Research and teaching

If you choose the Blanquerna University Master Degree in Political and Social Communication, you choose...

A guaranteed future career.

  • Academic and professional excellence.
  • You choose a solid education taking a wide range of theories and methods into account, with a multi-disciplinary approach.
  • Compulsory internships in leading companies in the sector.
  • Teachers trained by professionals working in the field of political and social communication.
  • Advisors to the Ideograma strategic communication consultancy, with more than 30 years' experience.
  • Career guidance through the Alumni community and the Job Bank.
professora i mapamundi

Tracks

University master degrees offer the option of choosing between a career track and a research track

Professional

The professional curriculum is designed so that you acquire the specific knowledge and experience to be able to focus your future career on one of the many career opportunities that the degree has to offer.

Research

The research curriculum is designed to train researchers of the highest level and for access to the PhD.

Key data

86.7%

employment rate (specific data for master degree, according to AQU)

1.500

agreements with companies (general School data)

58

agreements with international universities (general School data)

News

Academic information

Professora amb alumnes, seminari FCRI

Training in line with your interests and future career

Students have four options when selecting the 16 credits for the elective subjects:

1- Internships and elective content specific to the master program

2- Internships and advanced research method elective.

3- Internships and elective content from another master program.

4- Elective course in advanced research Methodology and three elective courses worth 4 credits (option without internship)

Credits

First
Master's degree project 10
Compulsory 34
Optional 16
Total 60

SubjectCreditsAcademic type
First semester
Political, Institutional, and Communicative Structure in a Global World: Political Markets 3Compulsory
Political Marketing and Storytelling in Current Democracies 5Compulsory
Public Opinion, Political Debate, and Freedom of Information 3Compulsory
Optional credits
Optional credits of the master 4Optional
Advanced research methodology
The management of communication in organizations and the communicative management of crises
Optional credits from other master's programs 4Optional
Rhetoric and writing techniques
Second semester
Design, Planning, and Communication of Electoral Campaigns 4Compulsory
Participatory democracy: parties, social movements, mass media and citizenship 4Compulsory
Media, social networks and personal brands 4Compulsory
Optional creditsOptional
Optional credits of the masterOptional
Internship 12
Optional credits from other master's programs 4Optional
The Far East and Latin America
International Cooperation and Inequalities
Commercialization and distribution of audiovisual products
Innovation, producction and hipermedia report
Marketing and cultural events management
Production and graphical, audio-visual and multimedia management
Annual
Seminari Communication 6Compulsory
Master's Final Project 10Master's degree project
Design, Planning, and Communication of Political and Institutional Campaigns 5Compulsory

Internships in Political and Social Communication

External internships at companies and institutions are a key part of the learning process. Through them, students have direct contact with the professional world, in which they will be able to apply the knowledge acquired at university. Internships provide the student with an overview of the communication and operating dynamics of the medium, company, or institution where they are receiving work experience. The School has agreements with upwards of 1,200 companies where students are prepared to enter the working world.

An internship environment fully adapted to your interests and your availability

Based on interviews with students, each academic year we establish new collaboration agreements with companies and organizations directly related to the professional field of political and social communication. The internship will be customized to the characteristics of each student, taking both academic aspects and availability into account.

Objectives of the internship

  • Learn about real working conditions in the field of political and social communication.
  • Apply your knowledge to real cases.
  • Learn to work in a team.
  • Build a network of contacts in the sector.

Internships at the School

  • The bachelor's degree ensures that each student will be able to do an internship within a company in positions related to their sector.
  • Each student will have a bachelor degree advisor who will ensure they comply with the internship's objectives and make the most of the experience.

Where can you do your internship?

Catalan Agency for Development Cooperation (ACCD) · Generalitat de Catalunya · Barcelona City Council (Gràcia District, Sarrià - Sant Gervasi District, Sants-Montjuïc District) · Hospitalet de Llobregat City Council (Organization and Improvement Projects Service) · Amnesty International Catalonia · Ara · beBartlet · Betevé · Cáritas Diocesana de Barcelona · Caritas Catalunya · Consulate of Peru in Barcelona · Casa Amèrica Catalunya · Italian Chamber of Commerce in Barcelona · Daleph · Barcelona Provincial Council · EFE · El País · El Món · El Nacional.cat · El Periódico de Catalunya · Esquerra Republicana de Catalunya · Estudio La Base · Catalunya Europa Foundation · Federation of Internationally Recognised Catalan Organisations (FOCIR) · Forwards · Government of Catalonia (Ministry of the Presidency, Ministry of Justice and Ministry of Education) · Ciutadans Parliamentary Group · Junts Pel Sí Parliamentary Group · Hill+Knowlton Strategies · KREAB · Ideograma · Imagina Digital · InterMèdia Grup de Comunicació IQS · Manos Unidas · Doctors Without Borders · Nació Digital · World Organization of United Cities and Local Governments (UCLG) · Parlament de Catalunya (Communication Department) · Socialist Party of Catalonia · Catalan European Democratic Party (PDeCat) · Plataforma Unitària contra les violències de gènere · Presston Comunicació · Public Affairs Experts · Radio Barcelona-(La SER) (Sociedad Española de Radiodifusión, S.A.) · RAC-1 - Radiocat XXI · Save the Children · Tinkle · 19N Strategies

Master's Degree Thesis

The master degree thesis allows you to put into practice all the knowledge you have acquired. It involves the preparation of a project, based on an original idea or approach, dealing with a significant aspect of communication, from a professional or research perspective.

At the end of the second semester, the master degree thesis is prepared.

Essentially, it consists of writing up a research project or designing a program of activities that allows the student to prove they have assimilated the competences taught in the course.

Work on the final master's thesis will be monitored through tutorials with the professor-supervisor.

This includes bibliographic research and data collection, discussion with the thesis supervisor and the writing of the text itself.

The thesis will be publicly defended before a panel made up of three professors from the master degree program. The final (numerical) assessment of the thesis is recorded as a single result, based on the oral exam (30%), the evaluation of projects, reviews and reports (60%) and an assessment of attitudes and learning procedures (10%).

Check the procedure for submitting the master's degree thesis here.

Career path

The Master Degree in Political and Social Communication opens up a very diverse range of job opportunities.

FCRI MU Estrategia

Communication bureaus

Borsa de Treball

Public administration officer

Noia mirant ordinador des de casa

Political consultant and advisor

redacció

Media and multimedia editors.

Grup de Recerca en Pedagogia, Societat i Innovació amb el suport de les Tecnologies de la Informació i la Comunicació

Communication consultancy and advisory services.

FCRI MU PeriodismeAvançat

Strategic digital communication

alumnes a l'edifici de la FCRI

University teaching and research.

Institutions

Politics

Administrations (European Union, national, regional, provincial councils, local bodies), political parties, trade unions and the third sector.

Journalism

Media.

Advertising

Advertising and public relations agencies.

Corporate communication

Companies that trust our graduates

Alumnes a la Graduació Blanquerna 2019

A direct link to your future career

Our work doesn't finish the moment you graduate. The Alumni department will support you to enable us to achieve an employment rate of 90% of students in the first year after graduation

State-of-the-art facilities at students' disposal

All the services you need while you are at the School

Chancellor

Coordinator

Faculty

Professorat Col·laborador/Convidat

Carles Aceña Foguet

Andreu Casero Ripolles

Catedràtic d'Universitat. Expert en Comunicació política i transformacions digitals del periodisme.

Santiago Castelo Heymann

Doctor en Comunicació (UPF). Assessor de comunicació política a Ideograma.

Patricia Centeno Vispo

Experta en l'anàlisi i assessorament del llenguatge no verbal com a eina de comunicació política i corporativa.

Antoni Gutiérrez Rubi

Assessor de comunicació i consultor polític. Dirigeix Ideograma, consultora de comunicació política i institucional.

Guillem López Bonafont

Expert en màrqueting polític, estratègies de comunicació política i disseny estratègic digital.

Marc Martínez Amat

Doctor en Ciències Polítiques i socials (UPF). Expert en comunicació política. Cap de política a RAC1.

Francisco Javier Peytibi Carbonel

Consultor de comunicació política i pública a Ideograma. Politòleg especialitzat en Relacions internacionals.

Martin Hernan Szulman

Sociòleg. Consultor de comunicació a Ideograma. Expert en anàlisi demoscòpic i comportament social i electoral.

Application process

University master degrees are official degrees awarded by the Ministry of Education and Vocational Training, in accordance with the requirements of the European Higher Education Area (EHEA) and the guidelines set out in the Bologna Declaration. To access the official master degree, you must hold an official Spanish university degree, or a degree from another country that is part of the European Higher Education Area. Access to master degree studies is regulated by Royal Decree 822/2021, of 28 September.
These studies are also open to students with a degree issued by an education system outside the European Higher Education Area, who do not need to have it approved, provided that the level of training is equivalent to that of an official Spanish degree and that, in the country of origin, the degree gives access to graduate studies. However, admission does not in any case imply the convalidation of the degree or any other type of recognition beyond allowing the student to access master and graduate studies at the University.
Students who have a degree in a field other than Communication Sciences (Audio-visual Communication, Journalism or Advertising and Public Relations) will have to complete a supplementary training module equivalent to between 15 and 60 credits, depending on the original degree.

The application process consists of two parts:

  • Pre-enrollment
  • Enrollment

Pre-enrollment

Students can pre-enroll online (by accessing Pre-enrollment | Blanquerna or the pre-enrollment option for each course). You can also pre-enroll in person at the School. During the process, the candidate must submit the required documentation:

  • ID card, passport or NIE residence card
  • Resume

There is no charge for this procedure. When the pre-enrollment process has been completed, you will obtain a receipt with pre-enrollment details and a pre-enrollment code (CIB).​

When pre-enrollment has been completed, the candidate will be offered a date for an interview with the director and/or coordinator of the master degree, who will assess their suitability and resolve any doubts they may have about the course for which they are enrolling. For the selection of candidates the following will be taken into account:

  • Academic record.
  • Personal interview.
  • Professional experience.

Once the assessment is complete, the student will be informed of the result of the interview and how to enroll, if admitted. Once admission has been confirmed, the candidate will have to pay €100 as a reservation fee, using the same application via which pre-enrollment was processed. This amount will be considered a reservation fee and will be deducted from the total price of enrollment when it is formalized. Payment is by credit or debit card using a secure, confidential process. The amount paid as a reservation fee will not be refunded under any circumstances, unless the course is canceled.

Enrollment

Students who are admitted can choose between two options, depending on whether or not they already qualify for university admission:

  1. Conditional enrollment: This option is available to students who have not yet obtained a bachelor degree and who want to study a master degree at the same time. For conditional enrollment, students need to be enrolled for the pending credits in their bachelor degree. This is subject to a maximum of 9 credits and the bachelor degree thesis. The master degree thesis cannot be graded, and the master degree cannot, therefore, be awarded, until the student has completed the bachelor degree. The student must sign a document accepting the terms of conditional enrollment.
  2. Definitive enrollment
    Enrollment is definitive if the student already meets the requirements for admission.

Enrollment is the final step in the procedure to access the master degree. Students will be informed individually of the enrollment date. When enrollment is complete, and the corresponding fee has been paid, the student will have secured a place. Course fees are paid in installments without any interest. When students enrol, they will have two business days to pay 50% of the total cost of the credits for which they have enrolled, by bank transfer or using a barcode at the bank; the remaining 50% is split into nine monthly installments, from October to June, payable by direct debit using the bank account indicated at the time of enrollment.
School alumni are given a 15% discount on the enrollment fee (non-cumulative discount). This discount will only apply to students who enroll full-time for all the credits required in the course. Prices are updated each academic year. Once enrollment is complete, the amount paid will not be refunded under any circumstances.​

Students must bring the following documentation with them when they enroll:

  • Certified photocopy of the qualification that gives them access to the course or documentary proof that the relevant document has been requested.
  • Original official academic certificate or certified copy of the bachelor degree transcript.
  • Current account number for direct debit (if payment is to be by installments).

When a student enrolls, a contract for the provision of teaching services is formalized between the student and the Blanquerna Foundation, which is legally binding from the time of payment. Payment includes the corresponding insurance and, for students under the age of twenty-eight, compulsory academic insurance. If a student declines to take up a place, he/she will lose in full any amount he/she has paid.
The student accepts the rules for the use of computer services established by the Blanquerna Foundation. The student's personal data will be included in an automated file under the responsibility of the Blanquerna Foundation, so that this contract can be formalized and fulfilled. Students should note that their data may also be used to inform them about the future activities of the Foundation, or for the institution to send them publications. In accordance with the provisions of Organic Law 15/1999 on the protection of personal data, students have the right to access their data to update, rectify or cancel them, or object to their use, by sending a letter, indicating which right they want to exercise.

This section is a summary of the general conditions for enrollment. It is only for guidance and therefore has no contractual value. In the event of any discrepancy, the provisions of the general conditions for enrollment specified in the receipt generated at the time of enrollment will prevail; this receipt formalizes the contract between the student and the Blanquerna Foundation; students can consult it on the intranet whenever they wish.

Foreign students

The School reserves the right to ask candidates with qualifications obtained outside the EHEA for a letter from their university, embassy or consulate to certify that their studies enable them to pursue a master degree or graduate studies. Students are responsible for having all the official documentation necessary for their stay in Spain while studying at the School. Applicants can ask for a pre-acceptance document attached to the pre-enrollment receipt to initiate applications for visas or scholarships or carry out any other administrative procedure. Under no circumstances does this document guarantee a place if all the access and admission requirements are not met. Once applicants have been accepted and enrollment is complete, they can request a letter of admission from the Academic Secretary, if required, by paying the corresponding fee.

Contact us

For any doubts or queries about the pre-enrollment or enrollment process, please contact the School's Student Information and Orientation Service [email protected]

We make it easy, so you can choose whatever you want to study

Studies can be paid in installments and without any interest. At the time of enrollment, 50% of the total cost of the enrolled credits is paid. The remaining 50% is split into nine monthly installments (from October to June) payable by direct debit.

Tuition fee

€8.650,2
Complete course
€144,17
Tuition fee per credit
Aules d'inormàtica

Scholarships and grants Blanquerna

Committed to quality to ensure an environment of educational excellence

Quality assurance guarantees a learning environment in which program content, learning opportunities, and services and facilities meet established standards.

Quality assurance guarantees a learning environment in which program content, learning opportunities, and services and facilities meet established standards.

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Administrative and service staff surveys

Evidence relating to employer satisfaction

Job bank and careers

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Gender perspective

As the European Union points out, gender equality is not only a matter of social justice but also affects the results of teaching and research. Promoting gender equality in research and innovation is one of the European Commission's commitments, and it supports the explicit integration of a gender perspective in Horizon 2020 projects. However, this recommendation is often poorly understood and misapplied. Various documents are presented here with a view to contributing to a better understanding and application of the gender perspective in teaching and research.

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