Winners of the contest "A rose for a cause" of IReS Foundation
In a ceremony held in the framework of the XXII Blanquerna Conferences, attended by representatives of the IReS Foundation, the Majestic Hotel Group, the creative agency The Love Comes and the Degree in Advertising, Public Relations and Marketing, students Laura Castells and Lara Vázquez, have been proclaimed the winner of the III contest "A rose for a cause".
Congratulations in advance to both winners, who will be awarded their prize with the assistance of El Sol, the Ibero-American Festival of Advertising Communication, held in Bilbao, at the beginning of June. El Sol is the meeting point of reference in the sector in Spain. The students will also receive a cash prize from the the director of IReS Foundation, Ms. Montserrat Tohà; while they witness how thousands of solidarity roses are sold with the box and other materials designed by them.
Since 1969, the IReS Foundation has done work taking care of marginalized people and groups at social risk, offering them social, psychological and educational assistance. The aim of the competition --in collaboration with Majestic Hotel, the floral shop Bouquet and The Love Comes agency-- is to design materials for the sale of solidarity roses on Sant Jordi's Day: the box for the rose, the invitation card, the roll-up, print ads and also online display, etc.