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Promotion and advertising channels on mobile devices

Promotion and advertising channels on mobile devices

Enrolment open

Modality
In-person
Languages
Catalan
Duration
40 hours
Planning
June 15-18, June 22 and 25, July 1-2, and July 6-9, from 6 p.m. to 9 p.m.
July 13, from 5 p.m. to 9 p.m.
Places
30
Location
Blanquerna-URL - Plaça Joan Coromines. 08001 Barcelona
Faculty
School of Communication and International Relations

Who is it for?

Priority training for employees or self-employed individuals.
100% subsidized training.

This course is primarily aimed at active workers, both employees and self-employed individuals. Public administration workers are excluded: Except for public administration personnel who can demonstrate, with a certificate, that the organization where they work is not covered by the Public Administration Training agreements and who contribute to Social Security for vocational training for employment.

Unemployed individuals registered with the Public Employment Service of Catalonia (SOC) may also participate.

What will you learn?

Module 1: Marketing planning (15 hours)

Goal: Explain the importance of study, analysis, and preparation prior to channel selection and the implementation of online and mobile tactics.

Module 2: Mobile-specific marketing (15 hours)

Goal: Identify the advantages and power of defining and deploying a mobile-focused digital marketing strategy.

Module 3: Alignment of the mobile plan with the overall marketing plan (10 hours)

Goal: To achieve consistency throughout the deployment of our marketing and sales plan.

View the full program!

Requirements

Meet at least one of the following requirements:

Level 1 Professional Certificate
Basic Professional Degree (Basic Vocational Training)
Compulsory Secondary Education Diploma (ESO) or equivalent
Technical Degree (Intermediate Vocational Training) or equivalent
Level 2 Professional Certificate
Having passed the entrance exam for Intermediate Vocational Training programs.
Having passed any official university entrance exam.

Professional experience: Not required.

If applicants do not have the minimum academic level or professional experience, they can demonstrate sufficient knowledge and skills to successfully participate in the course.

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