|Degree Director||Llum Delàs - Dra. Judith Mata|
Creation of a common space for professionalization and collaboration among social action entities and companies.
This course was designed in the laboratory format "Lab", in which the study of marketing and communication is approached through experience and through the development of a real project, applied to a social entity, ideally the same one in which the participant collaborates during the course. This Lab mode permits a better integration between theory and practice while developing teamwork, with role plays and simulations, work committees with experts, exchange of opinions with experts, etc.