February 29, 2024
Blanquerna FCRI Promotes Barcelona School of Creativity
The School has signed an agreement with Barcelona School of Creativity to promote the creation of what will be the first Creative High Performance Center.
The School aims to train people in fields related to creativity applied in different professions, especially advertising creativity.
Blanquerna and the Barcelona School of Creativity share the importance of the practice of creative development of students, because they understand creativity as an engine of innovation of the cultural, social and economic developments, in an environment that is complex and changing. In the same way, they understand that creativity is a transversal activity, necessary in any field of knowledge and especially in the field of communication.
Creativity is also an area of knowledge considered very valuable, but with noticeable gaps in the practical aspects of its training; for this reason, it is necessary to provide students with strictly professionalized academic offers, specializing in the various fields of creative communication.
The various programmes of the Barcelona School of Creativity seek to respond to these needs. The next academic year, the Barcelona School of Creativity , accredited by Blanquerna, will offer High Performance Programs in:
- Creative Copywriting
- Art Direction
- Creativity Workshop
- High Rating Campaign Workshop
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