February 29, 2024
Xavier Robles, founder of the agency representing El Rubius and WillyRex, visits the School
Last week, as part of the New Media course of the bachelor's degree in Advertising, Public Relations and Marketing, the students of professor Marc Alegre received a visit from Xavier Robles, founder of the influencer agency Vizz, the e-sports club Dux and podcast production company Splendid, among other projects.
During the talk, the guest explained the origins of Vizz, the agency that represents content creators such as El Rubius, WillyRex, Vegeta 777 and Paula Gonu, and its main lines of business. Today, the Vizz talent network has more than 450 million followers on social media, an asset that has enabled them to work with the world's most reputable brands and partners. The Dux and Splendid projects gave rise to discussions on new trends in content creation, distribution and monetization and the role of new media and platforms.
Related news
December 19, 2023
We spoke to the group "Journalism for Peace", from the College of Journalists
December 19, 2023
Students of Political Journalism from the School visited the headquarters of the ERC
December 4, 2023
The Blanquerna-URL FPCEE signs a specific agreement with the Abbey of Montserrat to develop educational material as part of the Monastery's Millennium celebrations
- Share: