October 22, 2018
Students Participate in a Role Play in Abu Dhabi
Twenty students of the seminar in strategy of the Degree in Advertising and Public Relations and International Master MA-Strategic Management in Global Communication participated in the XIV Symposium «Building Global Communication Networks for a Cause», co-organized by the School, the Zayed University and 14 universities more.
The work this year was a public relations campaign commissioned by the Mohamed Bin Zayed Species Conservation Foundation to preserve an endangered mammal, the dugong. During the symposium, nine teams defended their projects. The winning team this year was Team 6 composed of third-year students of the School, represented by Adrià Portillo and Ariadna Pey.