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Aleksandra Krtolica Lukic

Aleksandra Krtolica Lukic

[email protected]

Academic training

2004 | Facultad de Ciencias de la Comunicación, Universitat Autònoma de Barcelona | Llicenciatura en Comunicació Audiovisual

Professional profile

Professional background

2020 - Present | Blanquerna | Coordinadora del Grau Publicitat, RP i Màrqueting en La Blanquerna (URL) | Coordinadora del Grau Publicitat, RP i Màrqueting en La Blanquerna (URL)

2017 - Present | Blanquerna | Professora Associada | Professora de Seminaris (Rol Agència-Anunciant, Branding,Retail i Pla de Comunciació)

2014 - 2016 | EADA | Directora del Programa Executive: Retail Management | Direcció del Programa i Professora

2014 - Present | EADA Bussines School | Professora Associada de Marketing | Professora d'assignatures de Retail, Experience Marketing, Trade, etc.

2006 - 2020 | Diverses consultories | Consultora Estratègica | Experiència en consultoria al sector retail per a marques com Mahou San Miguel, Puig, Finsa, Imaginarium, Vero Moda, Cinesa, Fedefarma, TMB, Media Markt, Ono, Acció10 entre altres. Al 2012 va fundar Committ, go to market, consultoría de retail i bran

- Present EADA | Directora y Professora de programes Incopany Retail | Coordinadora del Center For Retail Leadership a EADA, impulsant i impartint la formació InCompany per a diferents empreses i associacions com Makro, Roca, CaixaBank, Alcampo, General Optica. Redacció de notes ténciques i casos de negoci.

Recent teaching

Bachelor degrees and double majors

External Internships Degree in Advertising, Public Relations and Marketing

Seminar VI: Strategies in Communication II Degree in Advertising, Public Relations and Marketing

Seminar VII: Agency-Advertiser Role I Degree in Advertising, Public Relations and Marketing

Doctoral and Master's degrees

Communication Seminar Official Master in Advertising Strategy and Creativity

University Master's Degree Seminar Official Master's degree in Art Direction in Advertising

University Master's Degree Seminar Official Master in International Journalism / Official Master in Cultural Production and Communication / Official Master's degree in Art Direction in Advertising / Official Master in Advertising Strategy and Creativity / Official Master in Advanced Journalism / Official Master in Film and Television Fiction. Production, Script and Realization

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Excellence is the future