Young people born in 2009, 2010, and 2011 (11th, 10th, and 9th grade, or equivalent) who want a first taste of university life.

• Learn to spot when an influencer is telling the truth… and when they aren't.
• Understand how the viral content you see every day on TikTok and Instagram is created.
• Develop critical thinking skills so you won't be fooled on social media.

Do you know if your favorite TikToker is telling you the truth? And what about that Instagrammer you like so much? Come and discover the truths and lies of the most followed influencers on social media in a practical workshop on the secrets of creating viral content.

Contents

• Who influencers are and why they have such an impact
• How viral videos and algorithms work
• Tricks and strategies to capture your attention
• Fake news and misinformation on social media
• How to check if information is reliable
• Analysis of real-life influencer cases

Methodology

Hands-on workshop analyzing TikTok videos and Instagram reels