|Length of program||1 year|
|Timetable||Monday to Thursday, from 6:00 pm to 9:00 pm.|
|Degree Director||Dr. Joan Cuenca|
The Master is structured in 6 modules. The first analyzes public relations research in order to provide relevant information about strategic decision making. The second module deals with the professional strategic model and all the skills, techniques, languages, elements and instruments to be able to operate effectively in the field of communication. The third module provides the keys to keep abreast of any vector of the environment that conditions or stimulates the opportunity and creativity of the discipline. The fourth module provides the fundamental tools of one of the most current and complex public relations specializations. Finally, a synthesis work of the Master and a professional experience is proposed.